CUriosiTY STacK

Branding

Brand strategy
Brand guidelines
graphic Design

BacKgroUnd

The Curiosity Stack was founded with a belief that the team could take their specialist knowledge, forged from decades of problem solving, and package it into engaging and effective toolkits for managers.


These toolkits will enable managers to do meaningful things, whilst growing their skills in the process.

logo

The Curiosity Stack logo vibrantly reflects the brand's dynamic ethos, symbolising flexibility, individuality and creativity through its varied angles and colourful stack of shapes. Each shape and colour reflects the diversity of training tools, learning paths and opportunities for growth, emphasising the flexibility and interchangeable use of the materials.

Designed to inspire managers, the logo promotes curiosity and innovation as keys to effective leadership and team growth.

Curiosity Stack
DO MEANINGFUL THINGS WHILST GROWING SKILLS

8 bright playful bright coloured shapes used across the Curiosity Stack branding

shape & colour

The Curiosity Stack shapes are a set of eight versatile forms that represent the brand’s modular and adaptable nature. Used as icons or layered elements in larger designs, these shapes unify the brand’s identity whilst at the same time celebrating individuality and exploration.

characters

The Curiosity Stack illustrations embody curiosity and reflection, adding a human touch that complements the brand's approachable insightful tone. Expressive and dynamic, they enhance the learning experience, inspiring managers to both think deeply and explore creatively.

Application to web

The below website showcases The Curiosity Stack branding assets in harmony, demonstrating how each element combines to create a cohesive and engaging visual identity.

Let’s make something great together.

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